Marketing for translators: what works and what doesn't
Course summary
Description In one hour you will learn how to choose the right marketing tools and use them the right way to increase your presence and find more clients. Target audience - Experienced translators - Young translators - Translators willing to improve their marketing skills Learning objectives This course will give you an overview of the most relevant available marketing tools. It will guide you through different fields and options, will show you how to use every tool and custom it according to your needs and goals. You will learn how to: • compare the available marketing options • find the right marketing options • choose and mix different channels • use free tools • choose how to evaluate payment options • set up a marketing campaign • create a marketing strategy and evaluate the results Prerequisites • Basic understanding of marketing Program Click to expand Content: • Marketing for translators basics: - why do we need it? - what is that we need to know about that - what works and what doesn't work: a personal, honest confession. - how to avoid expensive services and make the most of what we know • Choose the right option: - find your target market - learn how to communicate with your target market - what are the most effective tools - more options you might not know • Create a marketing plan that works • Checking and updating your marketing strategy • Targeted campaigns • Promotional ideas and tips Registration and payment information (click to expand) Click to expand Price: 20.00 USD Click on the buy button on the right to purchase your seat Participation fee includes unlimited access to the recording. How do I purchase the video? To purchase your seat at this session please click on the "buy" button. After your payment is received, your status will be changed to “registered and paid” and an invoice and receipt of payment will be sent to you for your records. How do I access the video? Once the payment is processed you will be able to watch the video here. Created by Sara Colombo View feedback | View all courses
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